NTWRK, a livestream shopping platform, has raised $50 million in a new funding round, bringing its total amount raised to $60 million, the company said Thursday.
The pandemic dramatically expedited the shift to e-commerce, further increasing the opportunity for platforms like NTWRK to capitalize on growing trends, like live video shopping.
TWRK, which is headquartered in Los Angeles, launched in 2018 with the idea of creating a platform that would mix e-commerce and content. Much of what it focuses on is selling limited-edition merchandise, clothes, shoes and more to Gen-Z and millennial consumers.
NTWRK over the last two years has launched the ability for creators to sell NFTs on its platform in addition to selling physical goods.